Open House & Showing Strategy

Plan and execute an open house and showing strategy.

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Steps: 1) Schedule open houses on weekends 2) Create promotion strategy 3) Prepare property and stage 4) Train agent on property knowledge 5) Set up lead capture 6) Implement showing instructions 7) Collect post-showing feedback

Output: Open house schedule, promotion calendar, property prep checklist, agent talking points, lead follow-up sequence.

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Why this works

Frequent, well-promoted open houses attract qualified showings early. Lead capture and follow-up convert.

Risks & review

Poorly staffed open houses waste time. Invest in advertising. Track cost-per-lead and adjust frequency.