AI Tools for Marketing Automation
Marketing automation connects the tools in your stack so leads move through your funnel without manual intervention. The best automations are invisible — they just make the right thing happen at the right time.
How teams typically do this
Best tools to automate marketing workflows
The most complete marketing automation platform for mid-market companies. Workflows, email, lead scoring, and reporting in one system. AI features for content, email, and attribution are now genuinely useful.
The best value marketing automation for small to mid-size businesses. Sophisticated automation builder, excellent email deliverability, and an accessible learning curve.
The connective layer for teams using multiple specialised tools. When you need HubSpot to talk to Calendly to talk to Slack, Zapier is the glue — and AI-assisted workflow building has made it faster to set up.
Browse all tools for this workflow: CRM , E Commerce , Email Marketing , Customer Feedback , Social Media , ABM , Review Reputation , Personalization , Marketing Automation , Lead Generation , Writing & Copy , Outreach & Engagement , Marketing Analytics , Real Estate