Social Media & Content Marketing Strategy

Create a social media and content marketing strategy.

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Steps: 1) Define content calendar 2) Create content themes 3) Source content 4) Write captions with engagement hooks 5) Schedule posts 6) Engage with comments 7) Measure engagement and conversions

Output: Content calendar template, post templates by type, engagement guidelines, monthly reporting metrics.

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Why this works

Consistent content builds audience trust and attracts qualified leads. Social proof drives referrals.

Risks & review

Inconsistent posting dilutes brand. Balance educational, entertaining, promotional content (80/20).