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Front

Collaborative inbox platform with AI-powered drafts, summarization, and workflow automation for teams.

Listed Needs re-verification
Helpdesk & Ticketing $$ Small business Mid-market Enterprise Technology Financial Services

What it does

Front is a shared inbox and customer communication platform that combines email, SMS, social, and live chat into a collaborative workspace where teams can see, assign, and respond to customer messages together. Its AI capabilities include AI Compose that drafts full replies based on conversation context and CRM data, AI Summarize that condenses long threads for agents picking up a conversation, suggested replies for common questions, and AI-powered routing that assigns incoming messages to the right team or individual based on content and workload. Front is particularly popular with customer success, account management, and operations teams that need a collaborative email environment with service-level tracking.

Strengths

  • Mid-market customer success and operations teams use Front for its combination of collaborative inbox, workflow automation, and SLA tracking - AI features accelerating response speed across high-volume communication workflows.
  • Enterprise account management and customer success teams use Front at scale - AI drafting and routing handling high communication volume while team collaboration features keep account context shared across large teams.
  • Small customer success and support teams use Front to manage customer communications collaboratively - AI drafts reducing response time and shared visibility eliminating the chaos of personal email inboxes for team-based customer relationships.

Watch-outs

  • More expensive than simpler help desk tools: Front's collaborative features justify the cost for high-volume customer communication teams, but companies primarily needing a ticketing system are overpaying for collaboration capabilities they will not use.
  • Not a full CRM replacement: Front provides strong customer communication context but is not a CRM — teams needing deal tracking, pipeline management, and revenue forecasting need a separate CRM alongside Front.
  • AI features limited on lower tiers: AI Compose and Summarize are available on higher-tier plans — teams on Starter plans get limited AI assistance.

Pricing

Starter at $19/seat/month. Growth at $59/seat/month. Scale at $99/seat/month. Premier at $229/seat/month. Annual billing. AI features on Growth and above.